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An excuse for making a sales call  "We don't like to email people because they might be deceased, and no-one likes getting a letter for a colleague who's passed away. So we phone instead" ... so said a sales caller yesterday.We're a small company, but in such wide ranging business areas that we have to buy everying from soap to web servers, and from organic cheddar cheese to highlighter pens with our logo printed on them. And this means we have a wide range of suppliers, many of whom only see sporadic business from us ... how long does a gross of hotel room emegency sewing kits last, after all? And these suppliers. when they've not see an order in a while, want us to remember them in case we need more product - they would prefer us to purchase from them and not from their competitor. So the "keeping in touch" call that says "I'm your rep ... can I tell you about a special deal / how is our product going?" We're a small company, and these "keep up" calls always come at the worst possible moment. I'm training and can't take the call, Lisa has grabbed a block of text containing a calculation algorithm into a cut buffer and has to remember to paste it to a new place, and Chris and Sarah are offsite. So Lisa grabs the call, and explains to the rep who also called three months ago that we'll get in touch if we need supplies, we don't chop and change on a whim (giving us the nightmare of old stock to use up, new accounts to set up, etc), and that he's doing himself a dis-service by re-calling rather than emailing or posting a very occasional catalogue. Lisa and I remember these people (and I could name and shame some of the companies here!), but they promise to make a note, say they understand ... then make so MANY more calls in the following three months that by the time it comes around to reviewing our account again, they take a look at what their computer says and think "that can't be right ... surely they want to talk to me as I'm an important supplier of [insert product here] and I have [insert special offer] at the moment". But I was left open mouthed to be told that the guy yesterday was calling rather than emailing in case the person he had on his lists was deceased. "No - (s)he's very well thank you - but if the concern of emailing someone who's no longer with us is a serious concern, please switch to sending any emails to our "info@" email address ...". But I expect I'll go through a similar conversation with the same company in 3 months time. Picture - from our "around Melksham" series. (written 2010-01-26, updated 2010-01-27) 2988 Associated topics are indexed under G502 - Well House Consultants - Business Practice[3755] Cruising on the Mersey Ferry? - (2012-06-07) [3750] Matching opening hours to when customers can come in and buy - (2012-06-04) [3665] Will will smile? - (2012-03-22) [3613] Keeping Business Local. But is that realistic? - (2012-02-13) [3506] Cold call contacts - preference services and turning off spam sales approaches - (2011-11-03) [3333] Honesty and a friendly welcome goes a long way - (2011-06-25) [3157] A new monopoly on the ferry to Northern Ireland - (2011-02-04) [3073] Customer Service - the boundary - (2010-11-27) [2966] Cheap Country Hotel in Melksham, Wiltshire? - (2010-09-21) [2936] The service that customers should receive - (2010-08-27) [2821] Chancellor George Osborne inspires Perl Program - (2010-06-22) [2788] Cost of Sales - (2010-06-01) [2465] Melksham Town - asleep or awake? - (2009-10-21) [2331] Certification Revisted - Lua - (2009-08-09) [2283] Everyone is in the customer relations business - (2009-07-12) [2190] How you are (re)presented at an exhibition - (2009-05-19) [2187] Are we IITT (Institute of IT Training) members? - (2009-05-17) [2161] Get it right ... if it goes wrong, it takes so much effort to sort out! - (2009-05-08) [2126] Weeding out old phone numbers - (2009-04-11) [2122] Commission Creep - (2009-04-08) [2044] Please Trouble me - (2009-02-16) [1913] Alastair Darling helps make paperwork and confusion - (2008-11-30) [1855] Volunteer v Employee - a skewed balance? (FSB) - (2008-10-25) [1713] Ways to accept credit cards - or not! - (2008-07-19) [1626] Early May - a short chance to regroup and improve - (2008-05-01) [1485] Copyright and theft of images, bandwidth and members. - (2007-12-26) [1453] What makes our courses special? - (2007-12-02) [1394] Business to Business Networking - North and West Wilts / Melksham - (2007-10-17) [1373] New Month, New Quarter, New Laws - (2007-10-01) [1342] Google, wwmdirectory, Freshwater, ATP - new scam? - (2007-09-09) [1319] Customer feedback - lifeblood of a business - (2007-08-25) [1263] 0800 043 8225 - a new phone number for Well House - (2007-07-10) [1260] An inspirational business talk from one of our prospective MPs - (2007-07-06) [1243] Heavy duty hole punch - (2007-06-24) [1165] Extended Credit request - train in June and be paid in September - (2007-04-27) [1157] Speed Networking - a great evening and how we arranged it - (2007-04-21) [1133] B-2-B Networking, 20th April. Useful for YOUR business? - (2007-04-03) [1084] Writing terms and conditions for conferences and other events - (2007-02-17) [1057] Selling by phone and Skype - our policy - (2007-01-30) [906] A commitment we won't be making - (2006-10-27) [883] Age discrimination law - (2006-10-01) [869] UNABLE TO ATTEND - (2006-09-16) [849] Staff Meeting - (2006-08-30) [808] Sales call - (2006-07-19) [766] Discounts and approved supplier lists - (2006-06-17) [664] Ruby course - oops - it's not happening - (2006-04-01) [652] Morning Post - (2006-03-20) [626] Not just a pretty face to answer the phone. - (2006-02-26) [536] Cancellations and penalties - (2005-12-21) [491] Being atypical is typical - (2005-11-10) [487] On line course booking - credit card protection - (2005-11-06) [467] Tell them three times - (2005-10-17) [457] Do the work and take the risk - a PHP contract to avoid - (2005-10-06) [438] Fair system for travel and accommodation expenses - (2005-09-07) [399] simplicity hides real size - (2005-07-31) [321] Sales - the alternative close - (2005-05-23) [297] A reminder that the customer is King - (2005-05-01) [226] Growing our systems - (2005-02-24) [217] Use of time - (2005-02-16) [211] Look after your staff and they'll look after you. AOL. - (2005-02-12) [200] Tips for the top - (2005-02-03) [188] Pink elephant and appreciation - (2005-01-24) [180] Skunk works - (2005-01-17) [157] Automatic service upgrades - (2004-12-19) [137] Certification schemes - (2004-12-02) [129] Trawling our site to prevent student copying - (2004-11-24) [125] Staff theft - (2004-11-21) [121] Fair and Simple - (2004-11-17) [108] A typical morning - (2004-11-03) [95] Five red flags - (2004-10-21) [88] Getting the right level of trainer - (2004-10-14) [77] Telephone systems - (2004-10-07) [68] Get the strategy worked out and the tactics just fall into place. - (2004-09-30) [27] Sales technique - (2004-08-25) [15] 90 to 10 or 80 to 20 rule - (2004-08-15) 447d
Some other Articles
East of Melksham - Building Work StartsRuby - is_a? v instance_of? - what is the difference? Go Programming Language and Courses? Telling Apache web servers apart / notes for the non-technical An excuse for making a sales call Does my course include breakfast, lunch, dinner and a hotel room? Http protocol - what does a web server send Twelve skills / knowledges needed for the design of a web site Melksham Area - your community view is sought Food and drink launch |
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Link to page ... 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, 60, 61, 62, 63, 64, 65, 66, 67, 68, 69, 70, 71, 72, 73, 74, 75, 76, 77, 78, 79, 80, 81, 82 at 50 posts per pageThis is a page archived from The Horse's Mouth at http://www.wellho.net/horse/ - the diary and writings of Graham Ellis. Every attempt was made to provide current information at the time the page was written, but things do move forward in our business - new software releases, price changes, new techniques. Please check back via our main site for current courses, prices, versions, etc - any mention of a price in "The Horse's Mouth" cannot be taken as an offer to supply at that price.
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