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August 20, 2007
What do people look for on a hotel web site?
I was wondering which pages at the Well House Manor web site might be the most popular ... so took a long-overdue look at the log files. Top hits:
1. Home Page
2. The Rooms (26 accesses for every 100 to the home page)
3. The Rates (23 accesses for every 100 to the home page)
OK - not big surprise so far ... then
4. Room 3 (23 accesses per 100 to home)
5. Availability (19)
6. Amenities (16)
7. Room 1 (12)
8. Contact details (12)
9. Room 2 (11)
10. Room 5 (11)
11. Room 4 (11)
Now I wonder why room 3 should be the most popular on the web site? We're finding that guests who return routinely ask for the same room as on previous visits, which means (I think) that everyone likes the rooms ... but in practise room 1 has a more fervent fan base ....
Perhaps I had best do no more than wonder; I could read too much into this!
Posted by gje at August 20, 2007 06:32 PM